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The MarketingDNA Program

Unlock Your Business's True Potential with MarketingDNA Coaching Program

It's time to move the marketing needle in your business.

Are you frustrated your marketing to-do list growing, but nothing seems to get ticked off?

Are you a tad over-whelmed, at the prospect of trying to get everything done by yourself?

Perhaps you’re not completely sure what you should be doing when!

If that sounds like you, then keep reading...

Sometimes we get so busy with life that marketing tasks can feel impossible! That certainly happened to me and I eventually got fed up and decided it was time to simplify, structure and systemise!
Enter: The MarketingDNA Program - a super simple system to get your marketing sorted once and for all!

Marketing your business SHOULD be enjoyable, not a headache.

The MarketingDNA Model

3 Key Pillars to developing a solid marketing foundation

Through marketing coaching and consulting, I educate and empower my clients to create effective marketing strategies, without the cost of hiring a full time marketing resource. I do this using my MarketingDNA Model which is based on the alignment of

3 key Pillars: Define. Navigate. Act

How it works

The MarketingDNA is based on this one idea:

When you KNOW your MarketingDNA, your marketing just flows and you're attracting clients to your business easily. When there are cracks in your MarketingDNA, you are affecting your ability to be successful.

1. Discover

In this phase we will get complete CLARITY on where you stand right now – the good, the bad and the ugly. You need to know where you are now before you can decide where you want to be. We will then set a baseline for your marketing success and nail define your strategic vision for the next 12 months ensuring you have a strong brand foundation in place.
2. Navigate

When you fail to plan, you plan to fail! In this phase we will navigate the marketing strategies that will suit your market and choose the ones that will best achieve your goals and objectives. This serves as the foundational blueprint for all your marketing initiatives.
3. Act

This strategy stuff is all pretty useless if you don’t take action. This is where it all becomes real. and we build out your 90 Day Action Plan so you can execute consistently and efficiently. We will define how, who, when, and how much. Progress is everything!

A two phase journey to success

This Program is tailored specifically for small business owners who want a guide on the side rather than a 'do it for you' service. I'll guide you through the complex world of marketing with simplicity and clarity. I'll empower you to understand and utilise marketing strategies effectively, helping you grow your business confidently! And I'll help you pinpoint your business’s challenges and help you solve them!New Paragraph

01 The MarketingDNA Foundation Program

Prepare for success from the start.

Marketing is similar to house construction: lay a strong foundation, erect a robust frame, and then add the final touches. Only after these steps should you focus on building relationships.

This Program helps you create a solid marketing foundation with ease, avoiding weak strategies and aimless pursuits. It's advisable to complete this foundational work first if you want to achieve the best outcome in your marketing efforts.

More about the MarketingDNA Foundation Program

02 The MarketingDNA Accelerator Program

Then, keep up the momentum.

The Accelerator Program provides ongoing coaching to help you navigate marketing challenges. It's filled with expert advice, fresh strategies, and personalised support to ensure steady progress.

Ideal for small businesses lacking a marketing leader, this program offers the guidance, knowledge, and encouragement you need.

We'll meet monthly (or every two weeks) on Zoom for an hour to discuss your marketing plans and set goals for the next month, keeping you on track and motivated.

More about the MarketingDNA Accelerate Program

Marketing Wish List	Status
A marketing strategy the whole team understands	Done!
A modern, professional and future-proof brand presence	Done!
A website that generates ongoing leads	Done!
Strong marketing systems and processes	Done!
A powerful new social media presence	Done!
Produce at least 2 blog posts and 29 social posts a month	Done!
At least 20 new customer reviews	Done!
Grow my email list by 20%	Done!
Smart marketing campaigns that fill our pipeline	Done!
Double the lead conversion rate	Done!

Who is this program for?

This Program will be incredibly useful to solopreneurs or small business owners wanting to take their business to the next level! It's going to be most valuable for:

Small Business Owners: Entrepreneurs looking to establish a strong brand foundation and enhance their marketing strategies.
Startups: Founders aiming to build a solid marketing framework from the ground up.
SMEs (Small and Medium-sized Enterprises): Companies seeking to refine their branding and marketing efforts for better results.
Anyone Seeking Marketing Guidance: Individuals or entities wanting personalised coaching to boost their marketing knowledge and capabilities.